CLA-2 CO:R:C:M 087599 MBR

Mr. Ned H. Marshak
Sharretts, Paley, Carter & Blauvelt, P.C.
67 Broad Street
New York, N.Y. 10004

RE: Internal Advice 6/90; Educational Electronic Learning Device for Children; Smart Start; Whiz Kid; Magic Math Machine; Electrical Machines and Apparatus

Dear Mr. Marshak:

This is in reply to your letter of November 30, 1989, on behalf of K Mart Corp., requesting Internal Advice regarding classification of the Smart Start, the Whiz Kid, and the Magic Math Machine, under the Harmonized Tariff Schedule of the United States Annotated (HTSUSA).

FACTS:

The Smart Start is an electronic educational learning device for children ages 5 to 8, designed to teach the following subjects: mathematics, reading, vocabulary, geography, object identification, and music. Its packaging promotes it as "An interactive pre-computer learning machine." It has a 31 key keyboard and a LED display screen. One "Smart Start Matchbook" is included which contains 150 questions to be answered by striking keys on the Smart Start machine. Twelve additional "Matchbooks" are available separately. The workbook is used in conjunction with the machine, guiding the user through the various matching and identification exercises. Correct answers are rewarded with a musical salute. As each section is completed, a numerical score is displayed on the LED screen, and can be recorded in a section provided in the book. The workbook suggests that the scoring is a good way to keep track of the user's learning progress. This machine operates on batteries.

The Whiz Kid is an electronic educational learning device for children ages 4 and older, designed to teach the following subjects: math, spelling, music, logic, and to teach children how to use a computer. The Whiz Ki-2-

keyboard with 46 keys, and an animated LCD screen. The machine does have a limited memory storage capability. The machine includes a program cartridge and 50 program cards. To use the machine, the program cartridge must be inserted into the right side of the machine and then one of the program cards (cardboard) must be inserted into the simulated disc drive slot. Additional program cartridges and cards are available separately. If a correct answer is given, a bird flies around the screen and a musical tune is emitted, and then the next question appears. This machine operates on batteries.

The Magic Math Machine is designed to teach mathematics. There are 81 rectangular plastic keys. Appearing on each key face is a mathematical equation. When the key is depressed onto a post below, the answer becomes visible through the opaque plastic. This machine is not electric.

ISSUE:

What are the classifications of the "Smart Start," the "Whiz Kid," and the "Magic Math Machine" educational devices for children, under the Harmonized Tariff Schedule of the United States Annotated (HTSUSA)?

LAW AND ANALYSIS:

The General Rules of Interpretation (GRI's) to the HTSUSA govern the classification of goods in the tariff schedule. GRI 1 states, in pertinent part:

...classification shall be determined according to the terms of the headings and any relative section or chapter notes...

The Smart Start and Whiz Kid are prima facie classifiable under the following headings:

8472 Other office machines (for example, hectograph or stencil duplicating machines, addressing machines, automatic banknote dispensers, coin-sorting machines, coin-counting or wrapping machines, pencil-sharpening machines, perforating or stapling machines).

* * * * * * * * * * * * *

9504 Articles for arcade, table or parlor games, including pinball machines, bagatelle, billiards and special tables for casino games; automatic bowling alley equipment.

* * * * * * * * * * * * *

9503 Other toys; reduced-size ("scale" models and similar recreational models, working or not; puzzles of all kinds; -3-

and accessories thereof.

* * * * * * * * * * * * *

8543 Electrical machines and apparatus, having individual functions, not specified or included elsewhere in this chapter.

Subheading 8472.90.80, HTSUSA, provides for: "[o]ther office machines: [o]ther." The other office machines that are provided for eo nomine are:"[a]utomatic bank note dispensers and other coin or currency handling machines; [p]encil sharpeners; [n]umbering, dating and check-writing machines; [o]ther. The Harmonized Commodity Description and Coding System Explanatory Notes (EN) to heading 84.72, page 1302, state:

The term "office machines" is to be taken in a wide general sense to include all machines used in offices, shops, factories, workshops, schools, railway stations, hotels, etc., for doing "office work" (i.e., work concerning the writing, recording, sorting, filing, etc., of correspondence, documents, forms, records, accounts, etc.). (Emphasis added).

The heading includes, inter alia: (1) Duplicating machines; (2) Addressing machines; (3) Ticket issuing machines; (4) Coin sorting or coin-counting machines; (5) Automatic banknote dispensers; (6) Pencil sharpening machines; (7) Punching machines; (8) Machines for perforating paper bands so that they can be used in automatic typewriting machines; (9) Perforated band operated machines. Clearly, these are all machines that are to be used for office work.

The Whiz Kid and the Smart Start are designed and marketed for the exclusive use of children ages four years and older. We find it improbable that children, four years and older, will be using these machines for office work.

The EN for chapter 95 (regarding toys, games and sports requisites), page 1585, states: "This chapter covers toys of all kinds whether designed for the amusement of children or adults." Therefore, to be classifiable in chapter 95, the merchandise must have the essential character of an article designed for the amusement of children or adults.

There is no question that these articles are designed and marketed as devices to teach children mathematics, vocabulary, etc., and that parents purchase them as educational tools for their children. Although these devices may have automatic scoring and a "musical salute," these features alone do not mean that the Speller was designed for the amusement of children. Furthermore, the ultimate consu-4-

same basic skills taught in school, as the parents intended. Although certain aspects of school can be amusing, we do not agree that school is designed for the amusement of children. Therefore, we find that the essential character of these articles is that of a learning device and not that of a toy designed to amuse.

The Customs Court addressed the distinction between amusement and utility in Ideal Toy Corp. v. United States, 78 Cust.Ct. 28, 33, C.D. 4688 (1977):

When amusement and utility become locked in controversy, the question becomes one of determining whether the amusement is incidental to the utilitarian purpose, or the utility purpose is incidental to the amusement.

In the instant case, we find that the limited amusement value of the Whiz Kid and Smart Start is incidental to the utilitarian purpose of educational advancement.

In Childcraft Education Corp. v. United States, 742 F.2d 1413 (1984), the U.S.Court of Appeals for the Federal Circuit addressed the classification of educational merchandise for children that used programmed cards in a question and answer format. The Court found that such educational merchandise is not classifiable under the provision for "other toys."

It has also been asserted that heading 9503, HTSUSA, provides for "educational toys" because the EN, page 1587 states:

This heading covers:

(A) All toys not included in headings 95.01 and 95.02. Many of the toys of this heading are mechanically or electrically operated.

These include:

(17) Educational toys (e.g., toy chemistry, printing, sewing and knitting sets).

However, we do not agree that "toy" chemistry, printing, sewing and knitting sets have the essential character of learning devices. The operative word here is "toy." The EN, page 1588, also states:

Certain toys (e.g., electric irons, sewing machines, musical instruments, etc.) may be capable of a limited "use"; but they are generally distinguishable by their size and limited capacity from real sewing machines, etc.

Additionally, the EN states: -5-

Collections of articles, the individual items of which if presented separately would be classified in other headings in the Nomenclature, are classified in this Chapter when they are put up in a form clearly indicating their use as toys (e.g., instructional toys such as chemistry, sewing, etc., sets). (Emphasis added).

Therefore, those items of "limited use" and those items that are "put up in a form clearly indicating their use as toys," are classifiable as toys. Thus the enumerated "toy" chemistry, printing, and sewing sets are of limited use and/or are put up in a form clearly indicating their use as toys.

However, the Smart Start and the Whiz Kid are not limited use devices nor are they put up in a form clearly indicating their use as toys. Many articles that are designed for the use of children are not classifiable as toys.

It has also been argued that these devices are properly classifiable under subheading 9504.10.00, HTSUSA, which provides for: "[a]rticles for arcade...: [v]ideo games of a kind used with a television receiver and parts thereof." Although they do have some game features, i.e., scoring, the essential character of these machines is not that of a game, but that of a learning device. Learning is the purpose of this machines, not competition or winning. Thus, due to the essential character of these devices, for the same reasons they are not properly classifiable as toys, they are not classifiable as games.

The Smart Start and the Whiz Kid are therefore classifiable under subheading 8543.80.90, HTSUSA, which provides for: "[e]lectrical machines and apparatus, having individual functions, not specified or included elsewhere in this chapter; [o]ther." See HQ 088086 (February 7, 1991), HQ 086577 (May 4, 1990), HQ 086649 (May 4, 1990), and HQ 085758 (January 2, 1990), for similar holdings regarding similar merchandise.

For the same reasons above, the Magic Math Machine is not classifiable under the provision for toys. However, it is not an electrical machine. Its composition is almost entirely of plastic. Counsel argues that it is properly classifiable under heading 3924, HTSUSA, which provides for: "[t]ableware, kitchenware, other household articles, of plastics." However, this is not a household article, nor is it in any way similar to any of the articles enumerated in this heading, the subsequent subheadings, or the EN regarding this heading. Therefore, the Magic Math Machine is classifiable under subheading 3926.90.90, HTSUSA, which provides for: "[o]ther articles of plastics and articles of other materials of headings 3901 to 3914: [o]ther: [o]ther."

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HOLDING:

The Smart Start and the Whiz Kid are classifiable under the provision for electrical machines and apparatus in subheading 8543.80.90, HTSUSA.

The Magic Math Machine is classifiable under subheading 3926.90.90, HTSUSA, which provides for: "[o]ther articles of plastics and articles of other materials of headings 3901 to 3914: [o]ther: [o]ther."

Sincerely,

John Durant, Director
Commercial Rulings Division